Peer2Peer Discussion Topics
November/December 2018

Discussion Topic: Open format

Tuesday Nov 20 @ 2 PM EDT
FACILITIES / SUSTAINABILITY
Chairs: Ken Marcus & Charlie Dilks

Discussion Topic: demand studies and their use for determining new construction and etc.
Speaker: Bob Geolas, Principal, HR&A Advisors
Discuss the advantages and reasons from conducting a demand study at research parks for new builds. Hear what is required for the study, the kind of information you could expect to receive, and
how we might use that information.

 Tuesday, Nov 27 @ 2 PM EDT
STRATEGIC MARKETING
Chair: Kate Engel

Discussion Topic: Managing human capital resources
Having learned we cannot be all things to all people, how do you determine how much resources to focus on your target market and how much for the secondary market?  Additionally, the group will  discuss who is the target and secondary market?

Thursday, Dec 6 @ 2 PM EDT
Community / Place Making
Chair: Charlie Dilks & Ellen Hemmerly

Discussion Topic: Establishing a research park jitney service
Speaker: Andrew Stober, VP of Planning and Economic Development, University City District (UCD).
Jitney service was established for the University City Science Center, in Philadelphia to connect it with surrounding research institutions, residences, and major commuter and east coast train station. Known as LUCY (Loop thru University City). Learn how it was created, financed, and operated plus what has been the impact and results.

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